Mastering Wedding Cake Consultations!
In this class, cake artists will learn how to streamline and improve their process for wedding consultations. From how to set up forms for client pre-screening to knowing how to create an impressive tasting experience and effective client follow up.
We will touch on tools and topics from my complete courses The Business of Wedding Cakes that covers how to conduct a virtual consultation, how to set client expectations, locations to hold face to face tastings as a home baker, etc.
You will leave this class with tools to not only book more couples, but also increase your effectiveness at getting more than just one cake order from those clients!
If you only book the wedding cake you are leaving money on the table...let me show you how to secure the entire bag!
Attending under the Professional Experience? Don't forget to use your PE Discount Code. This seminar is eligible for a 30% discount for those attending under the Professional Experience. LEARN MORE
INSTRUCTOR: Christina Bjorn
DATE: SATURDAY, Sept 25, 2021
TIME: 3:30 PM - 5:00 PM
CLASS LENGTH: 1.5 HOURS
REGISTRATION FEE: $75
Meet Christina Bjorn
Christina Bjorn is a national award winning cake artist and cookbook author. She is the owner of Not Your Nana's Bakery. Christina has traveled across the country to compete in cake competitions and has won several awards. Christina serves on the board of directors for the Ultimate Sugar Show and is a Sugar Coin Academy Ambassador. She has worked with a wide range of people from corporate events and celebrity clientele, however 85 to 90 percent of her business is wedding clients and it is what she is truly passionate about. She is the creator of the informational course The Business of Wedding Cakes, which highlights tips, tools and best practices for bakers in the wedding cake industry.
Cookbook Author – Not Your Nana's Cookbook, published Nov 2020
Awards and Accolades
Ultimate Sugar Show Sculpted Cake Intermediate Division 2nd place 2018
America's Best Baker Cupcake Competition 2019 National Champion
Ultimate Sugar Show Southern Bake Off 2019 – Five Medal Winner
Netflix Sugar Rush Baking Competition Winner
TV Appearances, Press and Media Coverage
Food Network Judge - Buddy vs Duff
Food Network and Discovery Plus CakeALikes
Netflix Sugar Rush Christmas – Winner
Fall 2020 issue of American Cake Decorating Magazine
Fox 5 Good Day Atlanta
The Atlanta Journal-Constitution