We're taking a true Southern tradition to another level! The Southern Lady Hat Fashion Show is an innovative fundraiser which benefits the Aflac Cancer and Blood Disorders Center of Children's Healthcare of Atlanta.
Unlike the other competitions at The Ultimate Sugar Show, the winner of the Southern Lady Hat Fashion Show will not be decided by a panel of judges. Instead, the hat that raises the most money online or in-person will take home a $150 cash prize and the title of the Best Edible Southern Lady Hat of 2021.
Voting (aka fundraising) began at 2 PM on Saturday, September 25 and conclude promptly at 3 PM on Sunday, September 26. Winners to be announced at the awards ceremony which starts at 4 PM on Sunday, September 26.